MVP
Control Spark, brand and launch site for a new studio
A brand, a clear fixed-price offer, and a working lead pipeline, shipped to test demand before anyone wrote a line of product code.
- Service
- MVP
- Timeline
- One short sprint
- Platform
- Web (Next.js)
Project highlights
How we approached it.
The challenge
A founder was spinning a home automation, access control, and security studio out of an established security business. The eventual product is an app and a hub. The question in front of them was smaller and more urgent: will people in this market pay for professionally installed, local-first systems, and can we start booking consultations now?
Our approach
We talked them out of building the product first. The fastest way to answer a demand question is to put the offer in front of people and see who replies. So we shipped the brand, the positioning, and the smallest real sales machine we could: a site that explains the packages and a pipeline that captures and works every lead it generates.
What we built
A Next.js marketing site that walks through how it works, what gets installed, the fixed-price packages, and the service area, plus a consultation form that saves to Postgres, fires off an instant email, and feeds an internal admin console where each lead gets a status and notes.
The outcome
Live at controlspark.com and taking consultation requests. The founder now has real demand signal and a working pipeline to act on it, all before committing budget to the product build.
More work
See all work →
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